Sunday, January 23, 2011

Designing with FUN

Designers in Stockholm had a problem. With exercise waning and the population getting more and more unfit, design was chosen as the vehicle to reverse the curve.

One such example of design doing just that came to a dreaded staircase. The stair was an imposing steep example of what no one wanted to do. Instead they all took the narrow escalator next to it. 99% of people leaving the train station took the escalator.

The design team collaborated, came up with a solution that is not only innovative, but FUN!

The staircase was transformed from plain white tile to a mix of black and white tiles that was an actual climbing piano keyboard, complete with sound. Every step created a sound of a key, and every person joined the chorus of sound coming from the staircase. Virtual symphonies of sound combinations came. People walked and walked the stairs, pausing, stopping, combining steps to create a sound and an experience unmatched in Stockholm.

Fun created a solution in a bleak situation when design was chosen to lead.
And we all need more fun, don't we?

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