Friday, January 21, 2011

Design Ranking in Importance a Key Element

Recent surveys by the National Association of Remodelers stated that the design and outcome of a space are the most important aspect to long term satisfaction. This is not surprising to those of us that spend our lives pleasing people and satisfying their needs. In fact that was number two, satisfaction of needs in the new space!
Oftentimes the unsung hero of the project is the designer that spent time with the client and made details count, created spaces that spoke of their personality and their way of life. As a designer that puts satisfaction at the top of my list, I know that it is not always easy to interpret for the client. Some clients never verbalize their needs, but show you all that is wrong with the way that they live currently. We must bring them solutions to those problems that are also following good design decisions. It is up to us to gauge what will truly make them happy with their surroundings.
When clients really have no idea what would please them, good designers kick into high gear. We show by example. We sketch, get large samples of finishes and large photos of pieces that will work. We work all of these approaches, and then suddenly POOF! the client begins to see our vision, and we are on our way. Many designers talk about clients with no vision and how frustrating it is to them. Those are the best examples of how we must lead, and guide them to great decisions financially, and follow good design rules to create a solution that really works.

Our greatest responsibility is to interpret clues, ask the right questions and lead by example. Credible design works for them. Creative design just works!

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